Category Archives: Marketing

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3 Things You Can Learn From Your Bounce Rate

Bounce rate is a term often thrown around as meaningful in SEO discussion, and it really is quite meaningful, but too many people don’t seem to know why. In an effort to address that issue, here’s some information about bounce rate and why it’s important. First of all, you need to understand exactly what your… Read More »

How to Track Your Website Visitors in Real Time

Analytics are one of the most important parts of your marketing. They’re what allow you to see what you’re doing right, what you’re doing wrong, and what effect your changes have on your audience. Sometimes, something as simple as moving an image to the left or changing the position of a button can have a… Read More »

How to Use Website Heatmaps to Increase Sales

If you’ve never explored deep analytics, or you’re a typical web user, you might not be aware of heatmaps and how they work to track web users. In fact, the technology just seems a little far-fetched. There’s nothing on a website to indicate that it’s tracking your every move, after all. As a business owner,… Read More »

How to Add a Background Image in WordPress (6 Easy Ways)

Do you want to add a background image to your WordPress site? Background images can make your website look more engaging and vibrant. In this article, we will show you how to easily add a background image to your WordPress site. Why Add a WordPress Background Image? Adding an image to your WordPress website can… Read More »

The Right and Wrong Way to Publish a Press Release

Press releases used to be one of the best ways to get a link and some brand awareness out there, particularly when you were releasing a new product, program, or service. Then a few things changed, and PR advertising became somewhat more difficult to do. Some people looked on them as guest posts and refused… Read More »

How to Customize WooCommerce Emails (2 Easy Ways)

Do you want to customize the layout and design of your WooCommerce emails? WooCommerce emails help customers get information about their order status, time of delivery, and more. Customizing these emails can get more conversions and help build your brand. In this article, we’ll show you how to customize WooCommerce emails, and even create WooCommerce… Read More »

How Many AdSense Ads Can You Safely Have on a Page?

Google’s AdSense program is one of the easiest to get into as a blogger, which makes it ideal for many people trying to monetize their sites. The thing is, there’s a constant balancing act you have to play to stay on Google’s good side. I’m not talking about SEO or about content, I’m talking about… Read More »